How NOT to Treat Customers, Part 2, Courtesy of Lloyds TSB

If you took a good, long look at the morals of my recent Excite-related post, then you’ll also find many of the same themes in this article about Lloyds TSB, the fifth-largest banking group in the UK.

It’s amzing how lousy a company treats its customers when a company-centered culture or lack of perspective/judgement is passed on down from the upper levels of management.

Earlier this year, Lloyds customers mounted a campaign to have certain charges refunded after the bank refused to do so. Oystar, a British group, released a parody of “I Fought the Law,” called “I Fought the Lloyds.” The song detailed the customers’ struggles, and was popular enough to hit number 25 on the UK singles chart.

Advertisements

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s

%d bloggers like this: